At Wolf Global, we dedicate ourselves to delivering exceptional engagement through our campaigns.

However, it’s important to recognize that the quality of interactions you receive is influenced not only by our efforts but also by the state of your own Instagram profile.

In other words, even the most robust campaign will yield suboptimal results if a user’s profile is not fully optimized.

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Why Profile Quality Matters

Everything from your profile to your post matters. A profile with a couple thousand followers and a couple hundred posts naturally appears more credible than one with just a few odd posts and barely any followers.

Similarly, a post that is high-quality, has a well crafted caption and CTA is naturally is more appealing than one which is low-quality, poorly framed, etc.

As you run campaigns with us, the highest quality profiles and posts will naturally attract highest quality creators and interactions from our network.

A profile with just a couple of posts and barely any followers - or a post with blurry content or poorly done captions, will not attract the highest quality interactions.

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Our Recommendations

To maximize the effectiveness of our engagement campaigns, consider the following best practices:

1. Profile Image & Bio
   • Use a high-resolution, on-brand profile photo that clearly represents you or your brand.
   • Craft a concise, informative bio that explains who you are, what you offer.
2. Content Strategy & Aesthetic
   • Maintain a consistent visual theme (color palette, filters, or design style) across your grid to create a cohesive look.
   • Post high-quality images and videos that are well-lit, properly framed, and edited to professional standards.
   • Add insightful captions that are engaging and have a call to action.
3. Minimum Benchmarks
   • Establish a minimum of 1000 followers.
   • Aim to have at least 30 well-executed posts on your feed.
   • These metrics signal credibility and authenticity

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By ensuring your profile meets these criteria, you’ll create a robust foundation for our campaigns to deliver the highest-quality engagements.

PS - If you see a low quality score alert on your profile - it will automatically disappear once you have a minimum of 30 posts and 1000 followers.